By now, the Internet is more than billions of pages large, so it doesn’t take too much analysis to appreciate the chance of someone finding your site by accident is close to zero. Generating traffic to sites is as big a challenge as keeping customers’ interest once they’ve arrived. The goal, therefore, is to optimize […]
NAME: James Thomas Fallon AUDIT DATE: October 19, 2004 AGE: 30 OCCUPATION: Romantic comedy lead-for-hire EXPERIENCE: Five movies. Five. Oh, and some late-night sketch show. Assessment Dear Jimmy Fallon: We never thought we’d say this, but…we miss you, Jimmy Fallon. Why did you go away, Jimmy Fallon? Why did you have to leave? Was it […]
Vampires have always made entertaining movie fodder. Whether they’re good, bad or love struck, those with a penchant for drinking blood have become staple fixtures of the movie world over the last few decades, but is the genre dying? When Tod Browning’s Dracula first hit movie theatres back in 1931, it started a trend that […]
‘Cast Away’ enables a viewer to experience isolation and desolation like no other film in recent memory. Director Robert Zemeckis (What Lies Beneath, Forrest Gump) crafts an ambitious and elegant story revolving around Chuck Nolan (Tom Hanks), a FedEx employee who is stranded on a desert island for several years due to a horrific plane […]
The Terms ‘Drop Dead’ Beautiful, Or ‘Drop-Dead Handsome’, Or ‘Drop-Dead’ Attractive… …Are Descriptive Words That Actually Are Used In The Acting Business: When Casting Roles, On The Audition Breakdowns, As Character Descriptions In Screenplays, In Colloquial Speech Amongst Professionals In The Industry, By Casting Directors And Agents (As a professional actress, whenever I heard […]
The counter-culture sold out long ago but this seminal film from the sixties still plays – even if only as an expertly made romantic comedy. Forty years ago, those under the age of thirty who had yet to grow a beard, drop out of college or experiment with drugs were brought into the fold […]
Of course everyone who begins an online business wants it to be successful. They do everything they possibly can, learn everything they possibly can, and try to put it all into action. They believe that this is the recipe for success. Many times this is unfortunately not the correct way to approach things. Doing everything […]
Marketing is one of the most important things for any business. In a world millions of businesses, both online and offline, the ability to advertise well and make yours stand out occupies much of your time and effort. However, it’s also very easy to be swamped in the tedious, but very necessary task of advertising […]
Here’s irony. I not only remember, but still possess, an artifact from the ’80s: a special “letterhead book.” These publications accommodated thousands of letterhead, envelope, and label designs. Designing a letterhead had become a work of art, honed by the imperative of clearly reflecting a company’s brand image. By 1998, most Western countries noticed electronic […]
You might be doing everything a good leader is supposed to do and still find yourself both frustrated and ineffective. The reason is not obvious. In fact, most leadership advice-givers make a critical error in the way they address leadership. As it is known by great motivational speakers such as Richard Jadick, the underlying assumption […]
